On October 29, the winners of the 14th annual Skål Sustainable Tourism Awards were announced at the opening ceremony of the 76th annual Skål World Congress in Torremolinos, Spain.
The Skål Sustainable Tourism Awards first launched in 2002 under the Ecotourism Awards after the United Nations declared that year the Year of Ecotourism and Mountains to showcase best practices in responsible tourism worldwide and to create awareness globally for responsible travel and sustainability in tourism. Since 2009, the awards have been sponsored by Diversey Care (Sealed Air Corp.), an organization that helps companies achieve their sustainability goals.
This year’s awards saw a record number of entries totaling 67 submissions across 8 categories. Three international judges evaluated each submission based on the following criteria:
- Contribution to the conservation of nature, environmental considerations
- Cultural heritage conservation
- Community involvement and benefits
- Educational features and benefits
- Business viability and economic growth
- Innovation and creativity
- Marketing Value generation(Brand enhancement)
- Health, Safety and wellbeing of employees and guests
- Any other highlights
The 8 categories included:
- Tour Operators
- Urban Accommodation
- Rural Accommodation
- Community and Government projects
- Major Tourist Attractions
Once chosen, winners were invited to the opening ceremony of the 76th annual Skål World Congress in Torremolinos, Spain. Skål Sustainable Tourism Awards partner and sponsor Diversey Care (Sealed Air Corp.) also presented the Special Recognition Award to one of the winners who met the company’s “pillars of sustainability” in travel and tourism.
Skål International, an affiliate member of the World Tourism Organization, is committed to promoting the development of sustainable, accessible, and responsible tourism worldwide. The organization brings together industry leaders from around the world, creating a strong movement within the tourism industry to promote tourism that is ethical and responsible through environmental conservation and social good.
For a full list of all the finalists of this year’s Skål Sustainable Tourism Awards, visit http://www.skal.org/sites/default/files/media/Public/Web/PDFs/projects2015.pdf
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